Patryk Kosiń_

About me

I have over years of experience working at the intersection of IT, digital marketing, and B2B projects across large organizations and SMEs. My value lies in bringing order to complexity: I analyze data, processes, and business requirements, then turn them into clear, executable decisions. I work closely with IT, data, and marketing teams in distributed, cross-functional environments, focused on structure and delivery. I operate calmly, pragmatically, and without unnecessary narrative.

Areas of specialization:

Project Management (IT & Marketing)

I have managed IT projects, implementing and developing web tools, while also leading nationwide advertising campaigns. I have served as a Scrum Master and am a strong advocate of agile methodologies. I hold a Prince2 Practitioner certification and have expertise in ITIL and DevOps. I effectively bridge business requirements with technological solutions, ensuring successful project execution.

Marketing

Marketing has been a key part of my career, evolving alongside the industry's growth. I started with event organization support, then shifted towards graphic design and publishing. I discovered the world of DTP and gradually moved into e-marketing, gaining extensive knowledge and experience. My expertise now focuses on SEO, SEM, marketing analytics, and developing digital strategies. I have experience in executing ATL and BTL campaigns and managing advertising initiatives at both local and national levels.

Business/Data Analysis

Business analysis and data are relevant areas of my expertise, combining analytical thinking with an understanding of processes and technology. I create reports and dashboards in Looker Studio and Power BI, use SQL, and can read and create BPMN and UML diagrams. I have experience in gathering requirements, identifying bottlenecks, and collaborating with IT and business teams. I effectively translate data into decisions, providing strategic support to organizations.

Graphics Design and Photography, WEBdev

Front-end development combines my experience in graphic design, DTP, and visual communication with coding skills. I create WEB projects from concept to execution, using HTML, CSS, SASS, LESS, Bootstrap, JS, and jQuery. I work fluently with Adobe and Corel, while photography - especially portrait and street photography - is my passion. My work can be viewed at www.patrykkosin.pl

Education

Business Analyst

• WSB Merito University in Chorzow
• postgraduate studies

• Karol Adamiecki University of Economics in Katowice
• postgraduate studies

• Karol Adamiecki University of Economics in Katowice
• postgraduate studies

• High School of Information Technology in Katowice
• postgraduate studies

• Silesian University in Katowice
• regular studies

Soft skills

Project management:

• Leading IT and marketing projects end-to-end
• Experience and knowledge in delivering agile projects
• Flexibility in selecting delivery approaches: agile, waterfall, and hybrid
• Experience in the Scrum Master role
• Planning, prioritization, and execution follow-up
• Coordination of internal and external teams

• Day-to-day organization of team work
• Substantive support and task structuring
• Clear expectation-setting and accountability
• Working without micromanagement

• Agile / Scrum
• PRINCE2
• ITIL
• DevOps

• UX / usability, UCD
• Analytics and performance optimization
• RWD and responsive design
• Visual communication, corporate identity
• Marketing planning and strategy
• Copywriting, content work

• Analytical and systems thinking
• Strong work organization
• Independence and accountability
• Reliability and consistency